11 (1899), Old Styles eight through fourteen were shown in the 1906 Specimen Book. Farmer & Son as Bradford, matrices for machine composition later offered by Lanston Monotype. MacFarland (1897), originally sold by Genzsch & Heyse as Römische Antiqua, and later sold by A.D.Litho Gothic + Offset Light Litho Gothic (1911).Kenilworth (1904), an imitation of Cheltenham.Kelmscott (1897), later sold by BB&S as Morris Jensonian.Inland Copperplate (1906*), in no way relate to Copperplate Gothic.Hearst (1902), Frederic Goudy claimed that this had been copied from lettering he had done for a book of verses for children, and it is similar to his Pabst Roman.Faust (1905), an imitation of ATF's Tiffany.Werner), later sold first by BB&S and then by ATF as Bizarre Bold Light Dorsey + italic + Condensed Dorsey (1910), later sold by ATF.Werner), later sold first by BB&S and then by ATF as DeVinne Recut Italic Condensed Corbit (1902), later sold by ATF.Schraubstädter), matrices for machine composition later offered by Lanston Monotype, copied by Bauer as Astoria, revived by ATF in 1957. Condensed Caslon (1907), copied by Monotype and later sold by ATF.New Caslon Italic + Heavy Caslon (1906).
ATF's American Caslon is derived from this design. New Caslon (1905), copied by Intertype Corporation and Linotype as Caslon No.Caslon Old Style Roman (1900), cast from William Caslon's original matrices licensed from Stephenson Blake, other Inland Caslons were of their own design.
Several factors were responsible for this including the experience and capability of the Schraubstadter brothers, a well designed high-quality product, an aggressive program of direct mail advertising, and reduced transport costs due to both the closeness of lead mines and the concentration of the printing industry in the Midwest and Tennessee. Inland was arguably the most successful American type foundry, certainly the most successful of its day. While the other two brothers simply retired, Oswald Schraubstadter worked for ATF for many years. In 1911 the brothers sold the foundry to ATF, which divided the matrices between their own facility in Jersey City and that of their subsidiary Barnhart Brothers & Spindler in Chicago. In 1897 Inland bought out the Western Engravers' Supply Company of St. Two magazines, Practical Printer and Printers' Wit & Humor were published by the firm in order to showcase their type. This last feature was a recent innovation and, as Inland had no back stock of non-linging faces, they advertised this heavily as "Standard Line Type." All three brothers were familiar with the foundry business and quite soon the firm began making type that was "state of the art," being point-set and having a common base-line for all faces of the same body size. At first the foundry sold type made by the Keystone Type Foundry and the Great Western Type Foundry, but soon enough was cutting and casting faces of their own. Schraubstadter had been superintendent of the old foundry and, not being offered a similar position in the consolidation, founded Inland with his two brothers, Oswald and Carl Jr. Inland was founded by the three sons of Carl Schraubstadter, one of the owners of the Central Type Foundry which had shut down upon being sold to American Type Founders (ATF) in 1892. Although it was founded to compete directly with the "type trust" ( American Type Founders), and was consistently profitable, it was eventually sold to ATF. The Inland Type Foundry was an American type foundry established in 1894 in Saint Louis, Missouri and later with branch offices in Chicago and New York City. Schraubstadter, Oswald Schraubstadter, Carl Schraubstadter Jr.